As the holidays approach, supply chains across every industry kick into high gear. From managing surging order volumes to meeting tighter delivery windows, the weeks between November and December can make or break a company’s year. The key to a smooth and profitable season? Preparation.
At L&M Distribution & Logistics, we know how critical it is to stay ahead of seasonal challenges — especially as the logistics landscape continues to evolve.
Recently, many companies have started pulling demand forward, spreading out promotions and shipments earlier in the fall to avoid a single, overwhelming Q4 surge. At the same time, uncertainty around tariffs and imports has encouraged businesses to rethink their sourcing and stocking strategies. Reliable warehousing has become more important than ever, as many brands now choose to keep more goods in-country rather than operating as lean. The result: better inventory stability, fewer disruptions, and fuller shelves when it matters most.
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1. Forecast Demand Early and Accurately
Accurate forecasting is the foundation of peak season success. Review last year’s sales data, current industry trends, and customer behavior to project what’s coming. Communicate those forecasts with suppliers and partners as early as possible — especially if you expect major shifts in product demand or volume.
Building flexibility into your inventory plan is just as important as predicting the numbers. Demand can change quickly, and a little buffer room in your supply chain can prevent stockouts and delays when orders spike.
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2. Optimize Your Warehouse Operations
Efficiency inside your warehouse can make the difference between meeting deadlines and falling behind. Review your layout to make sure your highest-volume products are easy to access. Cross-train staff so your team can pivot as workloads shift, and make sure you have enough seasonal support lined up before the rush begins.
Technology also plays a big role — tools like barcode scanners, warehouse management systems (WMS), and automated inventory tracking can cut down on errors and speed up fulfillment. And don’t forget packaging supplies: tape, boxes, and labels run out fast this time of year.
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3. Strengthen Communication with Carriers and Partners
The more coordination, the better. Confirm shipping schedules and capacity with your carriers early to secure the lanes you need. Keep an open line of communication as volumes change — proactive updates help everyone stay aligned and reduce last-minute surprises.
It’s also smart to have a contingency plan in place. Weather delays, labor shortages, and carrier capacity issues are common during the holidays. Knowing your backup options can keep deliveries on track and customers happy.
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4. Plan for Returns Management
The holiday rush doesn’t end on December 24. Returns spike right after the holidays, and a clear reverse logistics plan helps manage that influx smoothly.
Set up dedicated areas for returns processing, and create efficient workflows to inspect, restock, or recycle items quickly. A streamlined returns process not only saves money but also protects customer relationships — a key advantage in competitive markets.
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5. Lean on Proven Partners
The best way to stay ahead during the holiday rush is to work with logistics experts who’ve been there before. At L&M Distribution & Logistics, we specialize in flexible, reliable solutions that keep shipments moving — even when demand peaks. From warehousing and fulfillment to transportation management, our team ensures every part of your supply chain operates seamlessly.
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Get Ready for Peak Season with L&M
The holidays don’t have to mean chaos for your supply chain. With the right planning, smart partnerships, and proactive communication, your business can deliver a stress-free season for both your team and your customers.
Ready to get started?
Contact L&M Distribution & Logistics today to discuss how we can support your operations through the holiday season and beyond.
